About WaterAid

WaterAid is an international NGO working in 28 countries including Pakistan. Our vision is of a world where everyone everywhere has access to safe drinking water and sanitation and our mission is to transform lives of the poorest and most marginalised people by improving access to safe drinking water, sanitation and hygiene (WASH). We support local organization and government authorities to design and demonstrate appropriate and sustainable WASH programmes.

WaterAid Pakistan aims to galvanize Pakistan's youth to play their leadership role in raising awareness about the challenges of accessing water, sanitation, and hygiene in Pakistan. We are calling for young female and male social media wizards to participate in social media awareness campaign competitions addressing these challenges. Winners of the competition will receive cash prizes and opportunities to engage with WaterAid's mission to achieving universal access to basic drinking water and sanitation by 2030. The competitions are linked with three global days dedicated to raising awareness and to accelerate action around these challenges.

WaterAid Pakistan is pleased to announce the first competition of the series in connection with Global Handwashing Day, which is celebrated every year on 15th October.

You can participate if you are:

·       Aged between 18-25 years.

·       Have a passion for becoming a leader in the field of Water, Sanitation and Hygiene (WASH).

·       Have relevant skills and a keen interest in using social media to promote social action. 

What needs to be done?

We invite young leaders to participate in a social media campaign competition, where you are required to design and run a social media campaign on your choice of digital media platform. The themes that your campaign may cover include:

·       This year's theme for Global Hand washing Day, "Our Future is at Hand – Let’s Move Forward Together".

·       Relationship between hygiene and health, especially in the context of COVID-19 which has reinforced the importance of hand hygiene as the first line of defense.

Target audience:

·       citizens specially youth and children to adopt safe hygienic behavior and practices.

·       local, provincial and national governments to take appropriate actions and give priority to allocating resources for ensuring access to safe drinking water, sanitation and hygiene.

·       elected representatives to perform their legislative and oversight role. 

Medium/social media platform: 

You can use any of your preferred social media platforms such as Facebook, Twitter, Youtube, Instagram, Linkedin or any other platform. You can also use any one or multiple products such as posters, short videos, memes, photos, text or art. Also, mention WaterAid Pakistan in your posts, where possible.

 Language:

You can run campaign in any of the Pakistani languages. We encourage you to use multiple Pakistani languages for wider reach of your messages.

To download the TORs, visit us at www wateraid org/pk/job-vacancies To download the report template, please visit: www wateraid org/pk/job-vacancies